Multiple award winning and highly sought after Ghanaian fashion designer, AFUA SAM is the founder and brain behind “STUDIO D’MAXSI” and “The A CONCEPT by Afua Sam” one of the notable fashion houses in the Washington DC metropolitan. She is celebrated as Unique, innovative, and edgy fashion designer.

She creates masterpieces for the chic, bold,Confident and fashionable modern woman. Born to a family of six, remarkably self-taught Afua draws her creative artistic inspiration from her late father who was a touring musician. She also attributes her rich Ghanaian culture as one of her many inspirations for the creation of her designs. 

She was recently inducted into the DC HALL OF FAME DESIGNERS 2019

In 2017, she was named by C-HUB Magazine in LONDON , as one of 100 most INFLUENTIAL CREATIVE people 

Also in 2018 , Afua Sam of STUDIO D’MAXSI was mentioned by CMO of Endeavor Miss Bozoma St John, in the Essence magazine as one of her favorite designers .

Afua Sam, the creative designer behind Studio D’Maxsi and the newly launched BRAND, “The A CONCEPT by Afua Sam” , believed her success and achievements were not complete until she’s had the chance to influence the lives of others, especially young children and women. It is for this reason she founded Afua’s Foundation with a mission to empower women and young people. The foundation’s first major initiative known as “Operation Prom”, seeks to make prom a memorable event for a very special high school senior. Afua personally designs a prom dress to be worn by a deserving senior.

Afua says “My message through my fashion brand is “Be As Bold As You Can Be But Very Chic And Sexy At The Same Time” Afua believes her life’s story is a perfect example of what can happen when one is not afraid to go after their dreams no matter how poor or disadvantaged they may be. She believes “you don’t have to be rich to help anybody. As long as you have a voice and a will, don’t think you can’t have an impact on someone’s life. You don’t have to be somebody’ in order to make a difference.” 

In the midst of distinctive accomplishment of having her gowns worn In Hollywood and across the globe, Afua has a gentle spirit and remains true to her values.

LIT IN DC 2019 HONOREE 

HALL OF FAME HONOREE 2019 BY DCFW  

100 MOST CREATIVE PEOPLE by C HUB MAGAZINE  LONDON 2017

2018 DIVAS OF COLOR.Diva designer of the year LONDON.

2017/2018 C-HUB Female DESIGNER of THE YEAR 

BEST BRAND OF THE YEAR 2017

LONDON

DIVAS OF COLOR Designer of the year 2017 

LONDON.

2016 C-HUB Creative Award.Female Designer of the year, LONDON.

2015 Repyogrind Award Top 5 Nominee

2014 High Fashion Designer Award at Fashion Awards MD (DMV)

2014 Design Challenge Winner at the American Breast Cancer Foundation Event

2013 African Fashion Designer of the Year at African Fashion Awards USA

2013 Trendy Africa Magazine Mothers Appreciation Event (TAMMAE) Honoree

2013 High Fashion Designer Award Nominee at Fashion Awards MD

2012 High Fashion Designer Award Nominee at Fashion Awards MD

2012 ‘Fashion’ and ‘Commitment to Community Service’ Awards from Senator Barbara Mikulski at Fest Africa

2011 Top 10 Afrikan Goddess of the Year by Afrikan Goddess Online

2011 Dedication, Creativity and Commitment to Excellence Award,in the Metro Area by Council Magazine

2009 ‘Excellence in the Fashion Industry’ Couture Designer Award by 3G Magazine

2007 ‘Outstanding African Woman in the Arts’ Couture Fashion Designer Award b Celebrating African Motherhood Organization (CAM )